Here’s a step-by-step guide on how to find ads on Facebook using the Facebook ad library. You won’t need to open the Facebook website or sign into your account. You can access the library right from your browser since Meta (the platform’s parent company) has made it accessible to everyone. How do you conduct a Facebook ad search for competitors’ ads? Once you know how to conduct a Facebook ad library search, you can use the information to create an ad using VistaCreate’s templates, creative assets, and features. If you know what other brands are doing, you have an edge when developing your own marketing campaigns. Staying on top of your competitor’s campaigns is critical to running yours. However, it can make your life easier when comparing competitor ads to discover what they’re doing right now and how to make your campaign stronger and even more effective. Unless your brand is based on politics or issues, it may seem like only having access to current ads is a disadvantage at first glance. The Facebook ad library is an invaluable tool to help you design ads for the social media platform.

Anyone can access the database, even if they don’t have an account. Political and issue ads remain available for seven years, but every other one listed in the Facebook ads gallery is current at the time you search. It was tedious, and it could also potentially send the algorithm the wrong message.Īfter Facebook got a lot of flak about transparency in 2016, particularly regarding political ads, the company developed a database of all ads running on the platform.

You had to go through the effort of manually searching and scouring the site. Until 2019, there was no easy way to find Facebook ads from your competitors. The Facebook ad library allows you to study competition, in order to design an advertisement that blows theirs out of the water. VistaCreate’s Facebook templates make it easy to create your ad. With these numbers, creating ads that perform better than your competitor’s can be challenging. With almost 3 billion active monthly users, there is no doubt that Facebook is a powerful marketing platform for companies worldwide 3 million brands take advantage of the social media giant for advertising.

Facebook ad library video download